Author Archives: mary

Business blog basics

Here’s a list of guidelines that will help make your blog successful.

  • Gear the site towards the readers
  • Know your target search keywords
  • Choose your categories wisely
  • Blog regularly, and as often as you can handle
  • Take advantage of your images
  • Use descriptive link text

More about business blog basics

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How to choose a domain name

Naming your domain is a tough but important choice. Don’t make a shot in the dark; make an informed decision! Put a smart keyword into your domain name so you can more easily rank highly on that keyword.

  • Identify your top competitors
  • Snoop out your competitors’ main keywords
  • Make a comprehensive keyword list
  • Find out which keywords are best
  • Brainstorm good available domain names
  • Rule out the bad names
  • Pick a good name and register it

More about choosing a domain name

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Success Connection

Built for a company that produces quality family workshops, the Success Connection web site allowed people to register for a two-day workshop and order products. It was later scaled down and workshop registration was removed.

Posted in Portfolio | Tagged

Imaging Web Sites

This is one of a set of about 10 web sites were re-vamped for Envision Radiology, a radiology company that owns imaging centers across the United States.

This site had a Flash menu that hampered search engines’ ability to “see” the web site content. By replacing the Flash with an HTML menu, the site and its inner pages rank better in search results. The site’s content is also fast and easy to update using XML. (2007)

Posted in Portfolio | Tagged

ProvidentPeople.Net

Built for a network of individuals and families in the Colorado Springs area, it is a completely custom web site. It includes an online ordering system where members order food and preparedness goods cooperatively.

Posted in Portfolio | Tagged ,

Parish Chemical Company

This web site was designed for an organic chemical company.

There is an extensive product catalog, searchable by several fields, complete with chemical diagrams.

Posted in Portfolio | Tagged

Qualities of a good Web site

I’ve spent some time pondering the qualities of a good Web site. Here is a list of what I think a good site requires.

  • A solid technical base
  • People to give it life
  • Killer content
  • Useful tools
  • A profit model

More about good web sites

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Mary Shaw dba Stitchsoft is now Stitchsoft, LLC

Web design and development is a great home office opportunity. I’ve been a web developer since 1997 and have worked out of my home (as a programmer, of course) since 1995. I’ve done it as both a home business and in a work-from-home job. It’s not for everyone.

More about Stitchsoft, LLC

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Stitchsoft

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